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The Great British Shooting Show is tripling its stage line-up for 2027. Last year’s show ran a single main stage; next year’s event at the NEC Birmingham, from 12 – 14 February, will have three, and for exhibitors each one is a fixed point around which footfall will gather.
Alongside the main stage, rifle shooters and airgunners will each get a dedicated stage of their own, hosting chat show-style interviews with famous faces. Guests for the new stages have yet to be confirmed, but the show says to expect plenty of well-known names. A rifle or airgun exhibitor now has a stage speaking directly to its customers, and a reason to ask where it sits relative to the stand.
Who has appeared on the main stage before?
The main stage has already shown it can pull a crowd. Last year it drew packed audiences for Vinnie Jones, multiple world clay shooting champion George Digweed and Olympic gold medallists Richard Faulds and Nathan Hales, and a session that fills like that moves the crowd around the halls for its duration. Stands near the new rifle and airgun stages can expect the same rhythm, and can plan demonstrations and appointments around the programme once it is published.
The rugby trio and the awards on Friday
On Friday afternoon, Mike Tindall, James Haskell and Alex Payne – the trio behind the podcast The Good, The Bad and The Rugby – take over the main stage for interviews with famous faces from television and the shooting world. All three are keen shots, so expect big laughs and real passion for the sport. Friday also sees the winners of the Great British Shooting Awards announced, which gives any shortlisted exhibitor a stand story for the rest of the weekend.
The show is open from 9am to 4pm on all three days. Tickets are at britishshootingshow.com.
Useful links
British Shooting Show tickets – the show’s own ticket page for 12 – 14 February 2027
British Shooting Show exhibitors area – stand booking and exhibitor information for the 2027 show
Frequently asked questions
Will there be an airgun stage at the British Shooting Show 2027?
Yes. Airgunners and rifle shooters each get a dedicated stage alongside the main stage, hosting chat show-style interviews. Guests for the new stages have yet to be confirmed.
When are the Great British Shooting Awards announced?
The winners are announced on Friday 12 February 2027, the first day of the show, the same afternoon Mike Tindall, James Haskell and Alex Payne host the main stage.
What are the British Shooting Show 2027 opening times?
The show runs at the NEC Birmingham from 12 – 14 February 2027 and is open from 9am to 4pm on all three days.
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